Session 900 - Why the Housing Industry is Overdue for Disruption, and the Role of High Performance Homes - Sam Rashkin

December 8, 2019

IAQ & Energy 2019 Conference, Session 900: Virtually every major industry has experienced, or is in the process of experiencing, massive disruption. Think retail, personal transportation, automobiles, computing, music, photography, media, and the list goes on and on. Housing has been able to sit on the sidelines with its first-cost dominated business model and uniquely disaggregated industry…but not for much longer. That’s because there are three new realities setting the stage for disruption, five crises making disruption an imperative, and three transformations that will disrupt in an industry totally resistant to change. And within this larger disruption context, high-performance homes will play an increasingly critical role that needs to be fully integrated. Will you be ready?

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